The UCL final viewing figures have been steadily rising across the globe in recent years but is that the case for soccer fans based in the US?
Saturday’s showpiece will see European titans Inter and PSG face off at the Allianz Arena in Munich on Saturday. The Serie A giants are looking for their fourth success whereas the Parisians are aiming for their first.
Naturally, the UCL final is one of the most eagerly anticipated events on the entire sporting calendar. Some of the world’s best players will be in action and keen supporters won’t want to miss a kick.
The showpiece is easily the biggest club competition game of the season and bettors are already wagering their bets on the best offshore sportsbooks in anticipation of Saturday’s finale.
Here at FootItalia, we are going to provide an estimated viewership of Inter vs PSG in the USA as well as globally. We’ll also compare those numbers to this year’s Super Bowl.
Estimated UCL Final Viewing Figures In The USA
The UCL final viewing figures in the USA for the 2024 showdown between Real Madrid and Borussia Dortmund was approximately 3.62 million. That was an impressive 6% increase on the year previous, according to Nielsen.
On CBS Sports, around 2.32 million soccer fans tuned in to the action at Wembley Stadium. Univision and TUDN averaged approximately 1.30 million viewers. Those figures are for both English and Spanish language audiences.
With the above in mind, the UCL final viewing figures are likely to increase again. Even if it is just slightly. Close to four million viewers are set to tune in for Inter vs PSG this Saturday.
The majority of them once again will be tuning in via CBS Sports. The broadcaster’s pundits and commentators have been confirmed ahead of Saturday’s showdown.
How Many People Watch The UCL Final Globally?
Unsurprisingly, hundreds of millions of people will watch the UCL final globally. Soccer is the most popular sport in Europe and South America but vast numbers of supporters will tune in across Asia, Australasia and North America.
UEFA has confirmed the Inter vs PSG match will be available in over 200 territories. Thus, garnering an estimated and record-breaking unique viewership of 460 million.
Media analysts are predicting the astronomical figure is due to growing streaming services/rights as well as free to air commitments in key territories. In the US, CBS Sports will show the match on its terrestrial network with Paramount+ offering live streaming. This typically appeals to the younger audiences and demographics.
In the UK and mainland Europe, their respective broadcasters will also make Inter vs PSG more accessible via the likes of TNT Sports and DAZN etc.
Super Bowl LIX Viewing Figures
Is the Super Bowl bigger than the UCL final? That of course, is a subjective question. Supporters will and can be locked in debates sharing their viewpoints.
However, when it comes to live audiences, the UCL final is certainly the more-watched event globally. According to Nielsen, approximately 127.7 million people watched Super Bowl LIX. To date, is a new record.
In 2024, 123.7 million people watched Super Bowl LVIII. At the time, this was approximately eight million more than the previous year which of course, was heavily influenced by Taylor Swift’s attendance.
On reflection, it’s not a huge surprise to see that the global figures of the UCL final are much higher than those who watch the Super Bowl.
