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Cesc Fabregas - Como Transfer Spending
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Como’s €100m Transfer Spending Spree: How Serie A’s Richest Club Is Rewriting the Rules

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Como 1907 lead Serie A in transfer spending this summer, having already spent over €100 million on eight signings — and they’re not finished yet.

After finishing 10th in their first season in Serie A in 110 years, Cesc Fabregas’ side has comfortably outspent traditional powerhouses like Inter, Juventus, and Milan.

For context, Serie A clubs spent €747 million combined last summer, so at the rate they’re spending, Como could reach around 20% of that total figure.

Let’s take a look at the business they’ve done so far, who else they could bring in, and why they have so much money to spend.

Como Signings 25/26

  • Fellipe Jack (19, CB) – from Palmeiras for €2m

  • Ignace Van der Brempt (23, RB) – from Salzburg for €5m

  • Alex Valle (21, LB) – from Barcelona for €6m

  • Jayden Addai (19, RW) – from AZ Alkmaar for €14m

  • Nicolas Kuhn (25, RW) – from Celtic for €19m

  • Martin Baturina (22, AM) – from Dinamo Zagreb for €25m

  • Jesus Rodríguez (19, LW) – from Real Betis for €28m

  • Luca Mazzitelli (29, CM) – from Frosinone for €2m

Como Transfer Targets

Cesc Fabregas’ side isn’t finished yet in the market. A €13 million deal is all but completed for midfielder Maximo Perrone from Manchester City, who spent last season at the club on loan.

Meanwhile, Como recently made a €20 million bid for 21-year-old Croatian striker Franjo Ivanovic of Royale Union Saint-Gilloise.

The Belgian side rejected the offer, holding out for closer to €30 million amid interest from Benfica, Villarreal, Eintracht Frankfurt, Lille, and Bayern Munich.

Ivanovic would fill a key need up front as Como continues to search for a starting striker. Whether they return with an improved offer or pivot to another target remains to be seen.

They’ve also made no secret that they are in the market for center-backs. Fellipe Jack is seen as more of a project player; Fabregas wants at least two more to bolster his options in the short-term.

One of those was supposed to be Malick Thiaw, after a €25 million deal was agreed with Milan, but the player turned down the move, as did new Arsenal signing Cristhian Mosquera.

Fabregas also wants to bring in a physical midfielder with top-flight experience, in addition to Perrone, though it remains to be seen who that will be.

Their recruitment may not be just limited to younger players either, with Como being linked with Premier League legend Jamie Vardy.

It’s not unrealistic to expect Como’s summer spend to reach €140–150 million before the window closes.

Who Owns Como and Why Are They So Rich?

It might seem unusual to see a smaller club with limited recent history in the top flight invest at the scale that Como have. However, this level of spending isn’t entirely surprising given the club’s ownership.

The Indonesian Hartono brothers, who control the Djarum Group, are among the wealthiest individuals in the world, with a combined net worth of over $47 billion.

They are a private conglomerate with interests in tobacco, banking, electronics, and real estate, and are wealthier than any other owners in Serie A – and among the richest in European football.

Since taking control of the club in 2019, they have steadily invested in infrastructure, management, and now, players. Unlike many ownership groups in Italian football, Djarum appears willing to back long-term sporting goals with significant financial support.

Como Transfer Strategy

Looking at the signings Como have already made and the players they are still targeting, their business has been targeted and consistent.

Seven of their eight signings are 25 or younger, and all have been bought outright. They’re not going down the safer and easier route of short-term loan strategies that are often used by mid-table Italian sides.

Also, reports suggest that Como’s wage structure has played a key role in attracting talent.

Nicolas Kuhn is said to have turned down a move to RB Leipzig after Como offered €80,000 per week, significantly more than both his Celtic salary and Leipzig’s proposed terms.

Alongside wages, players are being drawn by the chance to start regularly in Serie A – and, of course, live in Lake Como, just an hour from Milan and near the Alps and Mediterranean.

The club’s strategy is clear: invest in youth with potential resale value, offer competitive salaries, and give them a platform to play regularly in Serie A.

For those following Como’s rise with a betting interest, you can find updated odds and tips on the best new betting sites.

James Lloyd

James is a football writer with a keen eye for Serie A and the tactical nuances of the Italian game. With a background in sports betting, analytics, and performance statistics, he brings a data-driven lens to the beautiful game. James has contributed to leading sports platforms such as Sports Lens and Breaking The Lines, and currently works as a Video Scout for 360 Scouting. Holding a Master’s degree in Sport & Exercise Physiology, he combines academic insight with a lifelong love of the sport.